BECOME THE BRAND EVERYONE KEEPS TALKING ABOUT
Your clients are looking for you just as much as you are looking for them.
I help revolutionary businesses dig deep, realign and reconnect with their soul in order to create cult brands that everyone keeps talking about.
Are you ready to become unforgettable?
Read more about who I am and what makes The Butterfly Effect cause such a stir.
“Elena has not only given me the confidence to move forth with my business plan, but also solid advice on how to do so. With her intuitive perception of me and judge of character, she has guided me with the necessary steps to move forward. Aside from her business demeanor and knowledge in the field, Elena officially has the BEST laugh”
“Elena brings a unique mix to her approach to marketing: she is creative with eccentric yet feasible ideas, and very determined in doing what it takes to make the project a success.”
“Elena’s energy is unstoppable, contagious and invigorating! She has a natural ability for branding and storytelling, and her enthusiasm and campaigning in my success are amazing.”
This week, I promise myself to prioritize taking more time to celebrate victories like these to give me the strength I need to keep pushing past my comfort zone and create even better ideas.
"Conflict is essential for creativity" - Marina Abramović
After 10 days on the road, I am back in Palermo! This weekend I traveled from Milan to Genova, one of my favorite cities in Italy, for the Shaping Italy conference. I had the incredible opportunity to meet fellow Global Shapers from Italy and around the world, learn more about the organization and brainstorm new projects to implement in Palermo.
I've been in Milano for the last week and to be honest, I feel like a fish out of water. I've quickly adapted back to the chaos of city life and have been going non-stop catching up with old friends and new business contacts.
Stop Organizing by Project. Start Organizing by Mental State. The title of the episode alone had me shook because it is so different from what we’ve been taught about productivity, but seemed to make a hell of a lot of sense.
Consistency is key for me, so here are the 6 things I do every day to take care of myself and add some structure to my day as a consultant working remotely.
Why did you wake up today? I’ve had this question as my background on my phone for about a month now and each time I pick it up (which is at least 50 times a day), I answer the question. I woke up today to bring out the best in people and make a difference in their lives and businesses. To HAVE FUN being a creative entrepreneur and to find solutions to challenges.
I’ve thought about writing this post for a while, and each time I opened up a blank post the song ‘You’re Never Fully Dressed Without Smile’ from Annie keep getting stuck in my head. It’s silly and cute, but stick with me here because it’s some great advice for the business world.
Start your day by putting your dreams in motion. Believe that something will come true and act accordingly - and you can be sure that it will. Writing affirmations is a great way to align yourself to the vibration of what you desire, whether it be in business or your personal life.
Take a leap, even if you don’t know where you will land. Savor the journey to reach your dreams, especially when it feels never-ending. When you feel that something is already yours, you learn to be happy without it and enjoy the process of watching it unfold.